NEW PRODUCT SUCCESS STORIES - LESSONS FROM LEADING INNOVATORS - THOMAS,RJ

Authors
LOON J
Citation
J. Loon, NEW PRODUCT SUCCESS STORIES - LESSONS FROM LEADING INNOVATORS - THOMAS,RJ, The Journal of product innovation management, 13(5), 1996, pp. 466-467
Citations number
1
Categorie Soggetti
Business,Management,"Engineering, Industrial
Journal title
The Journal of product innovation management → ACNP
ISSN journal
07376782
Volume
13
Issue
5
Year of publication
1996
Pages
466 - 467
Database
ISI
SICI code
0737-6782(1996)13:5<466:NPSS-L>2.0.ZU;2-A