Aims. To assess factors influencing attendance or nonattendance at the
first round of a population based mammography screening programme, in
New Zealand. Method Representative samples of women who responded to
an invitation to attend screening, and women who did not respond, were
interviewed by telephone, by an interviewer independent of the screen
ing programme. The response rates in those identified were 98% for att
enders and 86% for nonattenders, giving final samples of 191 and 174 r
espectively. However, more nonattenders could not be contacted or had
no known phone number. Results. Reasons given for attendance were prim
arily the need for reassurance, to detect breast cancer early, and the
fact that the programme was free, a pilot programme, or recommended b
y their family doctor. Seventeen percent of attenders had been influen
ced by positive reports from other women. Of the nonattenders; 7% were
ineligible for mammography, 20% did not attend because of practical d
ifficulties and convenience, and 20% expressed concern or fear of the
procedure or were influenced by negative reports from other women. Att
enders and nonattenders did not differ in regard to age, education, in
come, socioeconomic status, degree of worry when the invitation was re
ceived, or physical distance from their home to the screening centre,
although nonattenders estimated the travel would take considerably lon
ger than did attenders. Ninety percent of attenders intend to come to
the second round of screening. Forty three percent-of nonattenders int
end to participate at future rounds of screening, this figure being 80
% in those who did not attend because of logistic or convenience reaso
ns, and 27% for those who did not attend because of fear or negative r
eports. Conclusions. The main reasons given for nonattendance are appr
oximately equally divided between practical difficulty, and negative a
ttitude towards the process. Most of those who did not attend for reas
ons of convenience intend to participate at future rounds, so that ove
rall almost half of nonattenders intend to participate at future round
s. Therefore we recommend that invitations for future screening rounds
should be sent to women who do not participate in the first round of
population based screening.