This article consists of two parts. The first part shows that the ordi
nary least squares regression coefficient is a weighted average of slo
pes between adjacent sample points. When applied to a linear regressio
n, with income as the independent variable, the regression coefficient
depends heavily on the slopes of high-income groups. The weight of th
e highest income decile may well exceed that of the other nine deciles
. This may be undesirable, especially if the regression is used for we
lfare analysis, because the marginal propensities to consume attribute
d to the commodities are determined by the high-income groups. The sec
ond part of the article proposes alternative estimators, the extended
Gini estimators, that enable investigators to control the weighting sc
heme and to incorporate their social views into the weighting scheme o
f the estimators.