Well-founded criticisms of the Consumer Reports (CR; 1995) study of ps
ychotherapy include possible bias of the CR sample; limitations of sel
f-report; and the limitations of cross-sectional, retrospective data.
Poorly founded criticisms concern ''consumer satisfaction'' and the cl
aim that the remarkably good effects of long-term therapy resulted fro
m spontaneous remission, the psychotherapy effects were small, and tha
t nondoctoral providers did as well as doctoral-level providers. Both
the experimental method (efficacy) and the observational method with c
ausal modeling (effectiveness) answer complementary questions, and the
y both do so by eliminating alternative possible causes. Efficacy stud
ies, however, cannot test long-term psychotherapy because long-term ma
nuals cannot be written and patients cannot be randomized into two-yea
r-long placebo controls, so the ''empirical validation'' of long-term
therapy will likely come from effectiveness studies. Such studies of l
ong-term therapy, of qualifications of providers, and of clinical judg
ement versus case management are urgently needed as practice confronts
managed care.