Previous data have shown that successful women are judged to have masc
uline characteristics [J. A. Doyle (1989), The Male Experience (2nd ed
.), Dubuque, LA: Wm. C. Brown; D. L. Gill (1986), Psychological Dynami
cs of Sport, Champaign, IL: Human Kinetics; D. J. Murphy (1988), ''Spo
rt and Gender'' in W. M. Leonard II (Ed.), A Sociological Perspective
of Sport (3rd ed.), New York: Macmillan; P. Willis (1994), ''Women in
Sport in Ideology,'' in S. Birrell and C. L. Cole (Eds.), Women, Sport
, and Culture, Champaign, IL: Human Kinetics]. Two experiments were co
nducted to test two different explanations for this effect, the apprai
sal and attribution hypotheses. In Experiment 1, male participants who
lost to a female confederate on a masculine-relevant task rated her a
s having more masculine and fewer feminine characteristics than when t
he task was described as feminine-relevant. However heart rate and blo
od pressure data failed to support the appraisal hypothesis that these
reactions were due to the stress of losing to the female, or defensiv
eness. The alternative hypothesis that these ratings were due to stand
ard attributional processes was more consistent with the data. Consequ
ently, this hypothesis was tested in Experiment 2 using an attribution
al paradigm. Consistent with Experiment 1, the attribution hypothesis
fared better than did the appraisal hypothesis.