Liquid crystalline ordering in polymer brushes formed by macromolecule
s with mesogenic groups in the main chain and immersed in a solvent is
investigated theoretically by numerical calculations within a self-co
nsistent field approximation. Existence of a microphase-segregated bru
sh regime with a collapsed orientationally ordered intrinsic sublayer
and a swollen external sublayer is shown. At high grafting density (si
gma), the transition from a conventional brush state to the microphase
-segregated state is continuous. At small sigma, it is a jumpwise firs
t-order phase transition for a finite chain length (N), the magnitudes
of the jumps in the average characteristics of the brush tend to zero
in the limit N --> infinity.