This study examined the contributions of stimulus fat content and flav
or volatiles to the perception of fat in a milk model system. The mode
l system was formulated by adding bland vegetable oil (0%, 5%, or 10%
w/v) and natural cream flavor (0%, 0.5% or 1% w/v) to a skim milk base
. Panelists judged pairs of samples for similarity on the basis of thr
ee attributes (fat content, mouthcoating and thickness) and the result
s were analyzed using a multidimensional scaling procedure. Two-dimens
ional solutions best represented the data. The stimulus spaces for fat
content and mouthcoating were visually similar to each other and prov
ided reasonable separation of the samples. instrumental measures helpe
d to define the underlying dimensions of the stimulus space for fat co
ntent. Dimension I related to texture and included the contributions o
f viscosity, and fat particle size and number distribution; dimension
2 related to flavor perception. The sample with a moderate fat content
(5%) and the highest concentration of added cream flavor (1%) was per
ceived to be similar to the 10% fat samples with added flavor. Thus, t
he added flavor provided the sensation of higher fat content. These da
ta suggest that flavor plays an important role in the preception of fa
t in dairy foods. A psychophysical model of fat perception in dairy fo
ods is proposed which includes the contribution of viscosity, fat part
icle size and number distribution, and volatile flavor perceptions.