TOWARD A MULTIPLE-METHOD VIEW OF MOOD INDUCTION - THE APPROPRIATENESSOF A MODIFIED VELTEN MOOD INDUCTION TECHNIQUE AND THE PROBLEMS OF PROCEDURES WITH GROUP ASSIGNMENT TO CONDITIONS
Rc. Sinclair et al., TOWARD A MULTIPLE-METHOD VIEW OF MOOD INDUCTION - THE APPROPRIATENESSOF A MODIFIED VELTEN MOOD INDUCTION TECHNIQUE AND THE PROBLEMS OF PROCEDURES WITH GROUP ASSIGNMENT TO CONDITIONS, Basic and applied social psychology, 15(4), 1994, pp. 389-408
Two methodological issues involving the Velten (1968) mood induction t
echnique are examined. The first issue concerns threats to statistical
conclusion validity that result from the use of some group mood induc
tion techniques: In research on the effects of mood, groups of subject
s are often assigned to mood conditions, whereas individuals are treat
ed as the unit of analysis. It is argued that this procedure threatens
the validity of inferences about mood effects, in particular by infla
ting Type I error. The use of a group mood induction, with only one mo
od manipulated in a particular group, also increases the likelihood of
experimenter bias, local history effects, or both. This article illus
trates an alternative method of method mood induction involving four m
odifications to the Velten (1968) mood induction procedure. Using this
revised procedure, subjects are randomly assigned to different mood c
onditions, yet the data are collected simultaneously. Results indicate
that this method is successful in inducing moods. This technique avoi
ds the problems associated with assigning groups to conditions, but re
tains the economy of group sessions. The second issue concerns the tem
poral duration of the Velten procedure. We demonstrate that our modifi
ed procedure, with the inclusion of an incubation period, leads to moo
d change lasting up to 35 min. Further, our modified Velten procedure
resulted in mood differences, even after various intervening tasks. Th
e technique was discussed in terms of demand characteristics, experime
nter bias, local history, and ethics.