Past research on help-seeking behaviour and compliance among the menta
lly ill has mainly been focused on the examination of individual and s
tructural determinants, while the impact of the socio-cultural context
has been largely neglected. To examine this impact, we conducted a re
presentative survey among German citizens who were eligible to vote. B
y means of vignettes describing different mental disorders we recorded
the lay public's preferences for various treatment methods, together
with their subjective reasons for voicing these particular preferences
. While we found that psychotherapy was generally held in high esteem
by the lay public, psychopharmacotherapy was rejected by the vast majo
rity of respondents. This pattern was observed for all of the mental d
isorders included in our survey. While the public's image of psychothe
rapy is largely determined by popular views on psychoanalysis, public
opinion about psychotropic drugs is strongly influenced by characteris
tics associated with tranquillizers. Among the different psychotherape
utic approaches, psychoanalysis is the preferred method among responde
nts in the western part of Germany, while the lay public in the easter
n part tends to endorse group therapy. Finally, our research showed a
considerable difference between the conceptions held by the lay public
and those of psychiatric experts with regard to the adequate treatmen
t of mental disorders. This, in turn, should not be without consequenc
e for help-seeking behaviour and patient compliance.