What are local public administrators expected to do in an era of tax b
ase decline, diminishing state and federal support, and intensified pu
blic demand for more and better services? Felice Perlmutter and Ram Cn
aan argue that a policy of fund raising and development is one solutio
n to this dilemma. The authors acknowledge that private support for pu
blic services is not a new idea or practice; however, an institutional
ized policy of capital campaign and donation seeking from private sour
ces on an on-going basis to fund traditional public services is the es
sence of this new policy. Perlmutter and Cnaan provide us with a case
study of the Department of Recreation in the city of Philadelphia whic
h, through the proactive leadership of a new commissioner, took on the
mission of establishing a development unit and annual fund campaign.
The authors describe the background of the new policy, its formulation
, and implementation. This policy, however, is not without risks, and
Perlmutter and Cnaan detail some of these risks as a precaution for th
ose wishing to hastily adopt the new policy.