Consider the geodesic flow on the unit tangent bundle SH of a 1-connec
ted, irreducible homogeneous space H of nonpositive curvature. We prov
e that any flow invariant, isometry invariant C-0-function on SH is ne
cessarily constant, unless H is symmetric of higher rank. As the main
applications, we obtain rigidity and partial classification results fo
r spaces H whose geodesic symmetries are (asymptotically) volume-prese
rving.