Values are an important and unique construct in social psychological r
esearch. In many ways they offer insight into human belief and behavio
r that other concepts, particularly attitudes, cannot provide. Milton
Rokeach is remembered as a pioneer in the study of human belief and be
havior, particularly in the study of values. In this essay we review t
he essential insights that Rokeach offered and the ways that those ins
ights have been applied in the study of social issues such as racism,
political behavior, social justice, and social change. We also briefly
introduce the articles in this collection.