Eb. Dennehy et al., AIDS EDUCATION INTERVENTION UTILIZING A PERSON WITH AIDS - EXAMINATION AND CLARIFICATION, AIDS education and prevention, 7(2), 1995, pp. 124-133
The utility of a person with AIDS (PWA) in conveying AIDS information
to college students is assessed. Mode of transmission of HIV is propos
ed to serve as a moderating variable in students' receptivity to the A
IDS information and perception of the source of AIDS information. Two-
hundred-sixty undergraduate students received a standardized lecture b
y a confederate, posing as a PWA, who revealed HN positive status thro
ugh either heterosexual transmission, homosexual transmission, needle-
sharing, or a blood transfusion. Control conditions received the lectu
re from a neutral presenter (no HIV status disclosure) or no contact,
All the HIV conditions were superior to the Control condition in incre
asing knowledge about AIDS and AIDS prevention. Additionally, students
rated the PWA more positively than the neutral presenter on a number
of evaluative dimensions, Mode of transmission served a mediating effe
ct, with the confederate viewed most favorably in the Heterosexual and
Transfusion conditions, and less favorably in the IV Drug and Homosex
ual conditions. Implications for educational programs are discussed.