Action-implicative discourse analysis is the name for a new type of di
scourse analysis, developed to be useful in the critique and cultivati
on of communicative practices in society. Developed within the metathe
oretical framework of grounded practical theory, an extension and form
alization of Craig's earlier ideas about communication as a practical
discipline, action-implicative discourse analysis seeks to characteriz
e the communicative problems, conversational techniques, and situated
ideals of communicative practices. After overviewing the method's meta
theoretical framework, the article proceeds to highlight what is disti
nctive about this new method. By comparing and contrasting action-impl
icative discourse analysis with four markedly different discourse anal
ytic approaches-conversation analysis, interactional sociolinguistics,
critical discourse analysis, and discursive psychology-the article se
eks to make the methodological approach's distinctive character visibl
e. The article's final section explicates criteria that could be used
in assessing interpretive discourse approaches generally, and action-i
mplicative discourse analysis in particular