Although the extent to which motivational factors are involved in the
production and sustaining of biased or 'irrational' beliefs continues
to be a controversial issue in social psychology, even those who urge
that such beliefs are often explained by non-motivational tendencies a
dmit that biased beliefs sometimes have motivational sources. Sometime
s we are influenced by motivational pressures in ways proscribed by pr
inciples that we accept for belief-acquisition or belief-revision ('do
xastic' principles). Many garden-variety instances of self-deception a
re cases in point. We are not always helpless victims of those pressur
es, however. This paper examines the nature of doxastic self-control (
roughly, a capacity to counteract motivational pressures that incline
us to acquire or retain beliefs that would violate our doxastic princi
ples) and explores our prospects for avoiding motivationally biased be
lieving by exercising self-control.