A. Corhay et At. Rad, CONDITIONAL HETEROSKEDASTICITY ADJUSTED MARKET MODEL AND AN EVENT STUDY, The Quarterly review of economics and finance, 36(4), 1996, pp. 529-538
Stock returns series generally exhibit time-varying volatility. Theref
ore, one can cast doubt on the way abnormal returns are calculated and
consequently interpreted in traditional event studies. In this paper
we apply a market model which accounts for GARCH effects leading to mo
re efficient estimators. Using a sample of divestitures, we empiricall
y investigate hero this adjustment affects the magnitude of the abnorm
al returns associated with an event.