Ga. Shaw et al., EFFECTS OF VIDEOTAPED VIOLENCE ON HYPERMNESIA FOR IMAGINALLY ENCODED CONCRETE AND ABSTRACT WORDS, Perceptual and motor skills, 80(2), 1995, pp. 467-477
To assess whether increased arousal would differentially affect hyperm
nesia (enhanced recall) for imaginally encoded concrete and abstract w
ords, two sets of materials (a violent videotape for high arousal and
a bird-nest-building videotape for low arousal) were interpolated at f
our different points in a memory experiment. A pilot experiment measur
ing the change in heart rate before and after the viewing of two sets
of materials confirmed the relationship between self-reported arousal
and physiological state. Evidence suggests that only when arousing mat
erials are experienced during the retention interval will hypermnesia
be inhibited. In all conditions, concrete words were recalled at twice
or more the rate of abstract words.