The emergence of new equity markets in Europe, Latin America, Asia, th
e Mideast and Africa provides a new menu of opportunities for Investor
s. These markets exhibit high expected returns as well as high volatil
ity. Importantly, the low correlations with developed countries' equit
y markets significantly reduces the unconditional portfolio risk of a
world investor. However, standard global asset pricing models, which a
ssume complete integration of capital markets, fail to explain the cro
ss section of average returns in emerging countries. An analysis of th
e predictability of the returns reveals that emerging market returns a
re more likely than developed countries to be influenced by local info
rmation.