G. Gigerenzer et U. Hoffrage, HOW TO IMPROVE BAYESIAN REASONING WITHOUT INSTRUCTION - FREQUENCY FORMATS, Psychological review, 102(4), 1995, pp. 684-704
Is the mind, by design, predisposed against performing Bayesian infere
nce? Previous research on base rate neglect suggests that the mind lac
ks the appropriate cognitive algorithms. However, any claim against th
e existence of an algorithm, Bayesian or otherwise, is impossible to e
valuate unless one specifies the information format in which it is des
igned to operate. The authors show that Bayesian algorithms are comput
ationally simpler in frequency formats than in the probability formats
used in previous research. Frequency formats correspond to the sequen
tial way information is acquired in natural sampling, from animal fora
ging to neural networks. By analyzing several thousand solutions to Ba
yesian problems, the authors found that when information was presented
in frequency formats, statistically naive participants derived up to
50% of all inferences by Bayesian algorithms. Non-Bayesian algorithms
included simple versions of Fisherian and Neyman-Pearsonian inference.