A critical unresolved health policy question is whether competition st
imulated by managed care organizations can slow the rate of growth in
health care expenditures. We analyzed the competitive effects of healt
h maintenance organizations (HMOs) on the growth in fee-for-service in
demnity insurance premiums over the period 1985-1992 using premium dat
a on 95 groups that had policies with a single, large, private insuran
ce carrier. We used multiple regressions to estimate the effect of HMO
market penetration on insurance premium growth rates. HMO penetration
had a statistically significant (p < .015) negative effect on the rat
e of growth in indemnify insurance premiums. For an average group loca
ted in a market whose HMO penetration rate increased by 25% (e.g., fro
m 10% to 12.5%), the real rate of growth in premiums would be approxim
ately 5.9% instead of 7.0%. Our findings indicate that competitive str
ategies, relying on managed care, have significant potential to reduce
health insurance premium growth rates, thereby resulting in substanti
al cost savings over time.