This report compares two different approaches to measuring the strengt
h of family planning programs in Bangladesh and Kenya. The first appro
ach, the judgmental approach, has been used in a number of studies dur
ing the past two decades; scores on the characteristics of family plan
ning programs are derived from the responses knowledgeable persons giv
e to a series of questions. The second approach is to obtain direct me
asures of each item being considered. In Bangladesh, the total score v
aried trivially between the direct and the judgmental approaches. In K
enya, the total direct score was substantially higher than the judgmen
tal score. The primary advantage of the judgmental approach is that co
mparative scores can be obtained for a larger number of countries for
the same time period at a much lower cost than would be required by th
e direct approach.