The union threat effect is the propensity of non-union employers to re
sist union organization by raising wages. This study introduces an emp
irical model of the non-union employer's optimal wage in the presence
of threat effects. Estimates of an equation of a firm's unionization p
robability provide key variables. Unlike previous models, this specifi
cation derives directly from a theoretical model, separates threat eff
ects from the influence of other union-non-union spillovers and effici
ency wages and includes many factors affecting the probability of unio
nization. Wage equation estimates reveal that the predicted threat of
unionization did not significantly raise non-union wages in the United
States in 1980.