BREAKPOINTS - HOW MANAGERS EXPLOIT RADICAL BUSINESS CHANGE - STREBEL,P

Authors
GARDNER DM
Citation
Dm. Gardner, BREAKPOINTS - HOW MANAGERS EXPLOIT RADICAL BUSINESS CHANGE - STREBEL,P, Journal of marketing, 57(4), 1993, pp. 152-153
Citations number
1
Categorie Soggetti
Business
Journal title
Journal of marketing → ACNP
ISSN journal
00222429
Volume
57
Issue
4
Year of publication
1993
Pages
152 - 153
Database
ISI
SICI code
0022-2429(1993)57:4<152:B-HMER>2.0.ZU;2-F