Gd. Kuh et Jc. Arnold, LIQUID BONDING - A CULTURAL ANALYSIS OF THE ROLE OF ALCOHOL IN FRATERNITY PLEDGESHIP, Journal of college student development, 34(5), 1993, pp. 327-334
Qualitative methods were used to discover how the pledgeship experienc
e shapes alcohol use of fraternity members. Regulating alcohol use is
a key element in a complicated system of rewards and sanctions adminis
tered by active members designed to socialize newcomers to group norms
and values.