The federal government, state governments, regulatory agencies, academ
ic societies, and others increasingly exhort universities and industry
to join in research and development. The profound differences in miss
ion and goals between institutions of higher education and for-profit
corporations are largely ignored, except by those on the front lines w
ho negotiate agreements to live by. Remaining true to one's institutio
nal mission and societal role is a matter of ethical concern. Universi
ty/industry goal polarization is never more apparent than in negotiati
ng rights to intellectual property. Industry and academe are advised t
o negotiate such agreements under guidelines set down by the world's g
reat thinkers. A basic ethical framework is given for handling patent
rights disputes: (1) negotiate in best faith; (2) let patent ownership
vest with the university partner; (3) grant the industrial partner an
exclusive license in the most desired field of use under favorable te
rms; (4) provide the industrial partner an opportunity to negotiate a
nonexclusive license for serendipitous discoveries outside the negotia
ted exclusive field of use; (5) beware of well-meaning set-asides and
provide for appropriate sublicensing, so that critical technologies ma
y surface quickly; (6) stay the course with patience, continuing educa
tion, and persistence.