This paper addresses a long-standing debate over the proper treatment
of transfer payments in the measurement of sales tar incidence. It sho
ws that the traditional approach and Browning's alternative yield inco
rrect estimates of sales tax incidence. It also shows that sales tax i
ncidence is affected not by the mere presence of transfers but by the
extent to which they are indexed. The paper develops a general formula
for measuring sales tax incidence which treats the amount of indexing
as a negative tax and shows that the traditional approach and Brownin
g's case are polar cases of the general formula.