MIDDLE MANAGERS AS INTERNAL CORPORATE ENTREPRENEURS - AN UNFOLDING AGENDA

Recent trends in organizations and the findings of the entrepreneurshi p literature suggest that middle managers, including MS/OR practitione rs, need to function as internal corporate entrepreneurs. To survive a nd to succeed in changing organizations, middle managers need to think and to act as intrapreneurs. I hypothesize that as the structure of o rganizations becomes more amorphous, middle managers who exhibit intra preneurial behavior perform more successfully than those who exhibit t raditional behavior. Implications for middle managers and MS/OR practi cioners are (1) to be more creative and innovative; (2) to constantly improve and extend their range of skills, and (3) to link their effort to the strategic objectives of customers.