In investigating the coupling of depolarization and transcription in s
keletal muscle we have focused on how protein kinase C suppresses acet
ylcholine receptor subunit genes. The activity of acetylcholine recept
or subunit promoters in non-muscle cells co-transfected with myogenic
factors and E proteins was measured, and their response to protein kin
ase C activation analyzed. To simplify interpretation of results, gene
activities rather than levels of reporter enzymes were assayed, trans
criptional effects of phorbol esters were determined, with drug exposu
res brief enough to preclude kinase depletion, and analysis was carrie
d out with HeLa cells, which are not liable to myogenic conversion. My
ogenin, which had been postulated previously to play a role in denerva
tion supersensitivity (Neville et al., Mol. Cell. Neurobiol., 12, 511-
527, 1992), was found to be the only myogenic factor whose inactivatio
n kinetics can account for the plasma membrane-protein kinase C-recept
or gene cascade observed in intact muscle (Huang et al., Neuron, 9, 67
1-678, 1992).