Objective: To examine treatment seeking for urinary incontinence among
older adults and to identify characteristics associated with treatmen
t-seeking behavior. Design: Survey. Setting: Five rural counties in no
rthwestern Pennsylvania. Participants: 1104 community-dwelling ambulat
ory older adults aged 65 to 79 years with self-reported urinary incont
inence. Participants were a subgroup of a large sample (n = 3884) who
volunteered for a study of health promotion services. Those who report
ed urinary incontinence within the past year, during an in-person heal
th risk appraisal, were included in this analysis. Measurements: Repor
ting incontinence to the participant's physician was the main dependen
t measure. Main Results: 37.6% of the participants had told their phys
ician about loss of urine. Reporting incontinence to a physician was s
trongly associated with severity of incontinence as indicated by eight
measures (P < 0.001). Treatment seeking was also related to type of i
ncontinence (P < 0.001), physical disability (P < 0.01), and the patte
rn of health care utilization (P < 0.01). In multiple logistic regress
ion analyses, younger age, physical disability, and frequency of physi
cal and rectal examinations had significant predictive value independe
nt of severity. Not associated with treatment seeking were gender, mar
ital status, income, employment status, educational level, and distanc
e from health care provider. Conclusions: The majority of older adults
with urinary incontinence do not report the condition to their doctor
. Severity of incontinence, physical disability, and a pattern of regu
lar health care utilization appear to be the strongest predictors of t
reatment-seeking behavior.