Jr. Jensen et al., IMPROVED URBAN INFRASTRUCTURE MAPPING AND FORECASTING FOR BELLSOUTH USING REMOTE-SENSING AND GIS TECHNOLOGY, Photogrammetric engineering and remote sensing, 60(3), 1994, pp. 339-346
The results of a NASA-sponsored Earth Observations Commercial Applicat
ions Program (EOCAP) project conducted by BellSouth Telecommunications
, the University of South Carolina, and NASA's Stennis Space Center ar
e described. The goal of this EOCAP project is to incorporate remotely
sensed data into a multi-purpose forecasting methodology that will as
sist BellSouth in its market forecasting activities. The research has
concentrated on the evaluation of NASA's Calibrated Airborne Multispec
tral Scanner data (less-than-or-equal-to 5- by 5-m spatial resolution)
and SPOT 20- by 20-m data are sufficient to provide regional informat
ion on land-cover change. SPOT 10- by 10-m panchromatic data are usefu
l for updating the urban transportation infrastructure. However, inven
torying residential housing stock and estimating population characteri
stics requires imagery with a spatial resolution of less-than-or-equal
-to 5 by 5 m. Several innovative methods based on remotely sensed info
rmation and ancillary data stored in geographic information systems ar
e used to predict residential housing and commercial-industrial develo
pment. The technology is being tested in several wire centers in South
Carolina and will be transferred to BellSouth, who will use the techn
ology to perform more efficient forecasting, marketing, and planning.