Background. An explanatory framework referred to as the Preventive Hea
lth Model was used to identify factors associated with prospective adh
erence to colorectal cancer screening. Methods. Data on sociodemograph
ic, psychosocial, social influence, and program factors were collected
via telephone survey for 501 older adult members of an independent pr
actice association-type health maintenance organization. Subjects were
later mailed fecal occult blood tests for completion and return. Adhe
rence was defined as the return of the tests within 90 days. Results.
Structural analysis shows that for men (N = 145), perceived self-effic
acy (OR = 1.4), salience and coherence of testing (OR = 2.3 for a 5-po
int increment on a 30-point scale), and exposure to health education i
nterventions (OR = 6.8) were significant independent predictors of int
ention to adhere and of adherence. Among women (N = 185), predictors w
ere age (OR = 1.8) and salience and coherence of testing (OR = 1.8 for
a 5-point increment on a 30-point scale). Conclusions. These findings
indicate that for both men and women, adherence is influenced strongl
y by the extent to which the behavior is judged to make sense in every
day life. It also appears that additional education and encouragement
may persuade men and younger women to participate in screening. (C) 19
94 Academic Press, Inc.