Despite its ubiquitous consumption in the natural environment, caffein
e has not been a reliable reinforcer in laboratory settings. The reinf
orcing effects of caffeine are greater in caffeine-dependent subjects
relative to non-dependent subjects, but the mechanism underlying this
difference remains unclear. We hypothesized that deprivation from caff
eine would produce alterations in subjective ratings of stimuli common
ly associated with caffeine consumption. Specifically, we hypothesized
that hedonic ratings of the coffee taste would be selectively enhance
d following caffeine deprivation. Twelve regular caffeine users receiv
ed acute doses of caffeine (300 mg) or placebo after 33 h of caffeine
deprivation or non-deprivation. They rated the taste of coffee and suc
rose, saccharin, and quinine solutions on intensity, bitterness, sweet
ness, pleasantness, and unpleasantness. Contrary to our hypothesis, su
bjects' ratings of the pleasantness of the coffee taste were not signi
ficantly altered by caffeine deprivation. However, subjects' ratings o
f the bitterness and sweetness of the coffee taste and ratings of the
sucrose solution were altered by caffeine. Implications of these data
for caffeine self-administration are discussed.