Background. Although office procedures that involve special training a
nd office equipment are often performed by a specialist in an urban se
tting, they are increasingly being performed by family physicians in r
ural settings. This study documents the prevalence of four such proced
ures in rural family practice: flexible sigmoidoscopy, cardiac stress
testing, colposcopy, and nasopharyngoscopy. Individual and community c
haracteristics of physicians who perform each of the procedures are co
mpared with those of physicians who do not. Methods. Data were collect
ed on office technology and the characteristics of physicians, their p
ractices, and their communities through telephone interviews with 403
randomly selected, rural family physicians and general practitioners i
n eight states. Descriptive and univariate analyses were used. Results
. Flexible fiberoptic sigmoidoscopy was performed by 57% of the physic
ians in our sample. The presence of another physician in the group or
in the community who performed this procedure increased the probabilit
y of a rural physician performing it. Being male, recent licensure, bo
ard certification, and patient volume were also positively associated
with the performance of this procedure. Conclusions. This study found
evidence of a collegial effect among rural physicians and of a signifi
cant number of rural physicians seeking postresidency training in new
procedures.