Morphological polymorphism is widespread in colonial marine invertebra
tes and social insects. The polymorphs originate as variants on the ba
sic units that comprise the colonies and are often induced by local en
vironmental cues. This review examines (1) the incidence of polymorphi
sm within invertebrate phyla and social insects, (2) the cues triggeri
ng polymorphs in the colonial marine invertebrates and the social inse
cts, (3) the roles of heterochrony and genetic assimilation in the ori
gins of polymorphs, and (4) the factors favoring the maintenance of po
lymorphism. The incidence of developmental polymorphism is high, but e
pisodically distributed in three phyla of colonial marine invertebrate
s, the Cnidaria, the Bryozoa, and the Urochordata. Although polymorphi
sm is well known in the social insects, the incidence appears lower th
an in some clades of colonial marine invertebrates. I suggest that the
high incidence of polymorphism in some taxa of colonial marine invert
ebrates results from both unusually high origination rates and strong
natural selection favoring division of labor in colonies where the uni
ts are isogenic. Four features of colonial marine invertebrates make t
hem particularly susceptible to high origination rates of morphologica
l novelties: (1) the iterated developmental process, (2) the late diff
erentiation of the germ line, (3) the lability of signal transduction
pathways, and (4) the potential for partially functioning ''hopeful mo
nsters'' to be nurtured by the colony. Origination rates of morphologi
cal novelties may also be high in colonial marine invertebrates owing
to a propensity for environmentally induced heterochronic shifts: All
colonial invertebrates produce the units of the colony through an iter
ated developmental process that allows environmental stimuli to differ
entiate the functions and morphologies of the units from each other. A
small difference in growth rate among the units can be translated int
o large shifts in morphology. Genetic assimilation of environmentally
induced men variants may be facilitated by the late time of differenti
ation of germ cells and the redifferentiation of germ cells in each ne
wly budded zooid. Environmental induction is common in the triggering
of polymorphic transformations. The evolutionary lability of these sig
nal transduction pathways is indicated by the diversity of different c
ombinations of extrinsic and intrinsic cues activating morphological s
witches. Despite general interest in the evolution of phenotypic plast
icity, the particular selective factors maintaining these inducible po
lymorphisms in nature remain poorly known.