A model of electric residential end-use is proposed for establishing t
he load diagram of an area by a process of synthesis. The model follow
s a ''bottom-up'' approach, allowing construction of the relative load
shape of the area, starting from knowledge of its most relevant socio
economic and demographic characteristics, Unitary Energy Consumption (
UEC) and the load profiles of individual household appliances. Several
probability functions have been introduced in order to cover the clos
e relationship existing between the demand of residential customers an
d the psychological and behavioral factors typical of the household; t
he model makes frequent use of the latter through a Montecarlo extract
ion process. The model has been applied for the simulation of a reside
ntial area where field measurements of power demand had been made at 1
5-minute intervals and a combined-mail survey had been conducted to in
vestigate household energy usage. The paper reports the results of a c
omparison between recorded and predicted load profiles.