On December 11, 1990, the Canadian federal government introduced the G
reen Plan, a $3 billion comprehensive environmental action plan intend
ed to guide federal environmental policy over the ensuing five years.
This article examines the policy instruments contained in the Green Pl
an. We develop a classification of instruments in the plan, and then o
ffer an explanation for the observed pattern. We argue that the Green
Plan contains a surprising paucity of measures to directly protect the
environment, whether regulations to restrict or prevent pollution, ta
xes to penalize polluting behaviour, or spending for clean up. Rather,
the overwhelming balance of initiatives is concerned with generating
and disseminating information about the environment. We have analysed
the interaction of rational actors within an institutional and ideolog
ical context, and argued that the contents of the Green Plan are best
explained by a combination of the electoral incentives of the Conserva
tive government, the budgetary incentives of Department of Environment
bureaucrats, the institutional constraints posed by cabinet governmen
t and federalism, and a particular social construction of the idea of
sustainable development.