The research reported in this paper combines agricultural and urban-fr
inge models, utilizes a combination of cross-sectional and time-series
data from the Census of Agriculture and other sources, and estimates
a single-equation model for West Virginia farmland prices. Urban influ
ences on land prices are captured using a gravity model adapted from m
arketing research. The results indicate that both farm income and urba
n influences have been important factors affecting the value of the st
ate's farmland The gravity model is a promising and parsimonious metho
d for capturing urban influences in a single variable that combines si
ze and distance.