Female respondents were given the opportunity to choose feature films
for viewing. Choices were made on the basis of synopses and promotiona
l videos. These materials projected (i) a focus on erotic, sexual even
ts, (ii) romantic themes, (iii) action-packed violent drama, and (iv)
hilarious comedy. Additionally, respondents evaluated the appeal of th
e projected films. Respondents' position in the menstrual cycle was th
en determined, with placement into one of seven 4-day phases. Measured
in both choices and evaluations, a postmenstrual surge in erotic inte
rest was evident. Erotic interest was also pronounced prior to and dur
ing menses. In contrast, it was at a minimum during the first half of
the luteal phase. The choice of romantic films was not appreciably inf
luenced by cycle position. However, in evaluating films with romantic
themes, premenstrual women expressed particularly little interest in t
his genre.