We report in this work new results concerning the temperature dependen
ce of the non-Newtonian viscosity of semi-diluted aqueous micellar sol
utions of cetyltrimethylammonium bromide (CTAB) in the presence of pot
assium bromide (KBr). Two structural transitions are responsible for t
he unusual flow curves obtained. The first transition induced by the s
hear flow corresponds to an induced liquid crystalline phase of the ne
matic type; the second corresponds to the disappearing of this phase w
ith increase of the temperature.