V. Lovelace et al., MAKING A NEIGHBORHOOD THE SESAME-STREET WAY - DEVELOPING A METHODOLOGY TO EVALUATE CHILDRENS UNDERSTANDING OF RACE, Journal of educational television, 20(2), 1994, pp. 69-77
Since its inception, Sesame Street has modelled racial harmony; howeve
r, as a result of the rising racial unrest in the United States in 198
9, we launched a four-year race relations curriculum initiative design
ed to be more explicit about physical and cultural differences, and to
encourage friendship between people of different races and cultures.
To assess children's basic knowledge and attitudes about diverse child
ren living and playing together a variety of methods were developed, i
ncluding a game 'Make a Neighborhood', to assess how living in a segre
gated environment influences preschoolers' understanding of race relat
ions. The game allowed us to observe how preschoolers sort drawings of
children who differ by race, clothing and hairstyle into places in th
e neighbourhood. Results indicated that Chinese American, African Amer
ican, Puerto Rican and Crow Indian preschoolers integrated homes, scho
ols, playgrounds, churches and stores when given drawings of children
from their own groups and White children. White preschoolers integrate
d Chinese American and White, Puerto Rican and White and Crow Indian a
nd White children in every structure. However, White preschoolers were
significantly more likely to segregate African American and White chi
ldren in the homes, schools, playgrounds, churches and stores. Based o
n these results, segments were produced which show White children visi
ting an African American friend's home.