In a recent theoretical treatment of coherence effects in the anisotro
py of optical experiments, it was predicted that the decay of the anis
otropy that exists for molecules with degenerate states prior to the o
nset of electronic dephasing could be utilized to measure electronic d
ephasing directly. The first experimental observation of this coherent
anisotropy and its ultrafast decay are presented. The data were obtai
ned by means of femtosecond pump-probe experiments on room temperature
solutions of magnesium tetraphenylporphyrin in tetrahydrofuran. In th
is system, which has a doubly degenerate excited state due to the four
fold molecular symmetry, the anisotropy decays with time constants 210
fs and 1.6 ps.