We study the relation between the surface segregation at thermodynamic
al equilibrium in an alloy A(c)B1-c and the kinetics of dissolution of
A/B or B/A. This is possible within a new kinetic model based on the
electronic structure: the kinetic tight-binding Ising model. In partic
ular, the existence of a local equilibrium between the surface and the
first underlayer is stressed. Some illustrations are given in the par
ticular case of two systems, one presenting a tendency to bulk phase s
eparation and surface layering transitions (Cu-Ag) and the other a ten
dency to bulk ordering and surface concentration profile transitions (
Pt-Ni). The notion of ''surface alloy'' is defined in the latter case.