The following questions are addressed: what are the bounds on a mechan
ism designer's ability to implement social objectives when the agents
indulge in (possibly mediated) communication prior to participation in
the mechanism? Moreover, how do these bounds compare with those obtai
ned in the absence of communication opportunities? The paper (i) shows
that a sequential structure is essential to the study of communicatio
n and identifies an appropriate equilibrium concept - sequential media
ted equilibrium; (ii) defines the problem of implementation of social
performance standards in environments with communication and provides
necessary and sufficient conditions for implementability; and (iii) ex
amines the normative implications of these conditions. It is shown tha
t, in general, no interim individually rational and Pareto-efficient p
erformance standard is implementable. However, when there is complete
information among economic agents, pre-play communication does not pos
e any additional constraints on the designer; any standard that is imp
lementable in the absence of communication remains implementable even
in the presence of communication opportunities.