Most explanations for humor neglect important types of humor, such as
tickling and word play; or raise difficult evolutionary theoretical pr
oblems, such as group selection, dubious fitness benefits, and excessi
ve complexity of design; or ignore the data on humor and laughter. The
present theory was based on the following observations. Tickling enta
ils a mock attack at vulnerable body spots, and may provide youngsters
with practice in defending themselves. The child's laughter is pleasa
nt and encourages the tickler to persist. Similarly, juvenile primates
including children encourage roughhousing by laughter and other emoti
onal expressions. We also laugh at humorous content that provides stri
king counter-examples (incongruities), as in word play, or that inform
s us about fitness-relevant topics such as sexual, aggressive, and soc
ial poise scenarios. The present theory is that the pleasure of humor
motivates us to seek out poignant, fitness-enhancing input of this sor
t. Laughter evolved to allow us to continue to receive amusement. Laug
hter is a pleasant social signal that prompts the humorist to persist
in providing this edifying stimulation. In response to true wit, laugh
ter conveys appreciation and gratitude-an intention to reciprocate for
having received a stimulating idea. Thus, humor benerits both humoris
t and laughter. This theory and others are evaluated in the light of e
volutionary principles and relevant data.