The 'globalization' phenomenon has infiltrated many societies and cult
ures, promoting the creation of 'global villages' where the risks of c
ultural levelling are evident. The Agence de la Francophonie (ACCT), s
ecretariat of the Francophone Summits, has raised awareness about this
issue, through information gathered by its Banque internationale d'in
formation sur les Etats francophones (BIEF) programme. The last Franco
phone Summit (Cotonou, 1996) adopted a recommendation recognizing the
global impact of the 'information highway' while urging the Francophon
ie to promote the cultural specificities and diversities of its Member
States. The information and communication technologies and the inform
ation highway seem to favor the linguistic imperialism of certain soci
eties and cultures. This trend triggers two types of reaction: (1) an
accelerated merger of cultures into one single conventional universe a
nd (2) an assertion of national cultural identities. The Francophonie
has chosen the latter and has developed strategies to support its posi
tion. (C) 1996 Academic Press Limited.