A sound conceptual article can be a quantum leap, in terms of value an
d usefulness, beyond a typical literature review. In this article the
author clarifies the distinction between a literature review and a con
ceptual article, outlines the creative process as it applies to writte
n work, and provides ''trade secrets' for novice writers on how to enh
ance their literary creativity and how to confront and solve troubleso
me writing problems.