Economics is far more versatile than its critics believe. It is a meth
od of analysis and not just a field of study. The method is to combine
two core assumptions-individual optimization and equilibrium-with var
ious sets of specific assumptions adapted to different fields of appli
cation. The method is applicable not only to the market system but als
o the social and political environment within which this system is emb
edded. Social and psychological insights can be encapsulated in the sp
ecification of interdependent preferences, which hold the key to model
ling all kinds of institutional behavior in rational terms.