We discuss a model for the equilibrium behavior of flexible polymer bl
ends and copolymers near surfaces and focus on how the bulk properties
of such melts affect their surface properties. Using a self-consisten
t field theory, derived previously from density functional theory, we
obtain a general expression for the segregation in a structurally and
interaction potential asymmetric blend near a flat, neutral surface. F
or an athermal structurally asymmetric blend, we predict no segregatio
n-as is consistent with recent simulations. However, for a blend of ty
pical polyolefins,,we predict that the segregation is controlled by di
fferences in the pure-component ''beta'' parameters, beta = R(g)(rho(m
ol))(1/2), where R(g) is the radius of gyration and rho(mol) is the nu
mber density of chains. This result is consistent with both previous t
heoretical work and with experiments on polyolefin diblock copolymers.
Lastly, we show how nearly all of these results can be understood fro
m the perspective of a simple pure-component scaling theory.