This study evaluated a measure of positive and negative expected effec
ts of alcohol and their subjective evaluation in the identification of
college freshmen at high risk for problem drinking and associated mor
bidities. It was hypothesized that greater expectations of positive ou
tcomes and fewer negative evaluations of negative outcomes would be as
sociated with reports of heavier drinking and more alcohol-related hea
lth problems. College freshmen (n = 328) completed a standardized meas
ure of expectations and subjective evaluations of positive and negativ
e outcomes associated with drinking, and a questionnaire assessing dri
nking patterns and common alcohol-related health problems. Fifty-two p
ercent of students were male and the mean age was 17.9 years (SD = 0.5
). Students' expectations of positive outcomes and their subjective ev
aluations of both positive and negative outcomes from drinking were si
gnificantly correlated with drinking and alcohol-related health proble
ms indices (p < 0.001). Gender, expectation of positive outcomes, and
evaluation of negative outcomes explained 29% of the variance in drink
ing and 15% of the variance in alcohol-related health problems indices
. Heavier-drinking students and those reporting more health problems e
xpected more positive effects on their sociability and sexuality (p <
0.03) and were less concerned about cognitive and behavioral impairmen
t as a result of drinking (p < 0.001). Students with more health probl
ems were less concerned that drinking would lead to risk-taking or agg
ressive behavior (p < 0.003). Positive and negative outcome expectanci
es and their subjective evaluations accounted for a significant portio
n of the variability in drinking and alcohol-related health problems.
Attention to these issues may provide insight into an adolescent's mot
ivations to drink and may offer a useful approach to interventions tha
t facilitate behavior change.