Gaining Comparative Advantage through Discretionary Expenditures: TheReturns to R&D and Advertising

Authors
Gary Erickson Robert Jacobson
Citation
Gary Erickson et Robert Jacobson, Gaining Comparative Advantage through Discretionary Expenditures: TheReturns to R&D and Advertising, Management science, 38(09), 1992, pp. 1264
Journal title
Management science → ACNP
ISSN journal
00251909
Volume
38
Issue
09
Year of publication
1992
Database
ICR
SICI code
0025-1909(1992)38:09<1264:GCATDE>2.0.ZU;2-3